From 100% renewables to greenwashing: Your energy supplier might not be as green as you think
Today, most energy providers offer so-called ‘green tariffs’ but what that really means can vary between 100 percent renewables and absolute greenwashing.
Officially, greenwashing is when a business or a company shares false or misleading information about its sustainable initiatives for the sake of marketing.
Kit Dixon is the policy and regulation manager at Good Energy, a 100% renewable electricity and gas supplier. Recently the company topped a ranking of the most eco-responsible UK energy providers.
He remembers the case of one British provider that jumped overnight to 100 percent renewable products from 3.7 percent – just after it had been acquired and rebranded by a bigger company.
Buying £750,000 (€874,395) of certificates for units of renewable energy, called REGO, they added them to their fuel mix and started to say they were a renewable energy provider.
Read the entire article on euronews.green
